Who we are We are just getting started

We believe in enriching relationships between businesses and their customers. This has been our goal since we launched, and will always drive the way we grow our platform.

A brief history

April has evolved

Starting our journey as a white labeled BNPL, we have built beyond. Today we are at the intersection of payments, financial solutions and customer experiences, providing a modular embedded finance platform that can be configured to your business needs.

Our Vision

To be a leading global platform enabling brand-first embedded finance solutions for brands, banks and financial institutions.